We Filipinos are very happy human beings (read: people smiling in the middle of a calamity), yep, we're that tough and happy bunch and
Coca-Cola celebrates that one-of-a-kind resilience and happiness we Pinoys have.
Last November 9 was the Christmas Tree Lighting event of Coca-Cola and I was glad to be able to witness it! After all the struggle I've been through on my way to Araneta (the traffic torture in C5, the habal-habal ride), it was all worth it when the Christmas Tree was lit!
What inspired Coca-Cola's 100th year in the Philippines is how we Filipinos celebrate Christmas. I honestly believe we celebrate it uniquely (We start early in September! Beat that!), Christmas in the Philippines is all about family and sharing the happiness. Even in our smallest of ways, we always make sure that we share the Christmas happiness to everyone. The more, the happier!
Coca-Cola wants to remind us that those small things we do to share the happiness -- matters. And the Christmas season is one of the best time to open happiness and pass it on! May it be a gift, food (I like sharing this kind!), a story, an encouragement or a hug! (And this should be done on a daily basis!)
So with that, let me share to you my adventure during the tree lighting event! :)
Always remember, the more you give, the more you will also receive! So, keep on giving!
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Coca-Cola Tree Lighting 2012: Open Happiness this Christmas!
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